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External link from a well-known and respected domain such as a .gov domain or a site such as BBC News is worth significantly more than a link from a tiny upstart blog hosted on WordPress.com, for example. More high-quality links means a stronger link profile.Which Keywords Should I Be Targeting?Now that we know a little more about domain authority, it’s time for the $64,000 question – which keywords should you be targeting?The answer? It depends.I know that’s not the answer you were hoping for, but unfortunately, as with virtually everything in digital marketing, there’s no one-size-fits-all solution.
Ultimately, the keywords you choose to target will be affected by your domain authority, your Benin WhatsApp Number goals, and the search volume and competitiveness of the keywords you’re going after.Keyword search volume low competition keywordsThis screenshot, taken from a Russian AdWords account, shows that the query“jpg to pdf” has a healthy average search volume and low competitionHowever, that doesn’t mean there aren’t any rough guidelines you can use when it comes to SEO. Newer sites or those with lower domain authority may want to target lower-volume, less competitive keywords to attract external links and establish more authority in your space. Over time, you can become more confident and/or aggressive in how you target keywords, but don’t forget to ensure that the keywords you’re targeting are relevant to your business and your website as a whole.
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But what if you’ve set your sights on a highly competitive keyword with enormous search volume? Read on.How to Rank for Keywords with High Search VolumesWhether you’re an SEO rookie or a seasoned veteran, going after keywords with high search volumes is always a challenge. On the one hand, these search terms can be immensely valuable to your business, bringing in tons of referral traffic and amassing a growing number of external links. On the other, these terms are often highly sought-after precisely because of the value they offer, meaning that competition to rank for them is intense.a huge mountainRanking for keywords with high search volumes can seem like a titanic challengeSo how do you rank for difficult keywords with high search volumes.
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